Director of Value Marketing developing biosimilar value marketing strategy for Pfizer's US market. Collaborating with multiple teams to ensure financial forecasting and value-based offerings.
Responsibilities
Partner to develop and execute the GH&B US biosimilars brand strategy and portfolio opportunities within the hospital and clinic channels with PAN portfolio responsibility
Synthesize multiple secondary data sources to identify potential threats and opportunities to brand coverage and performance in key large national payer and provider health systems
Provide key input to guide the implementation of strategic and operating plans and latest estimate forecasts
Make recommendations on pricing, contracting offers, across provider, payer, GPO that will impact long-range forecast development
Support US Commercial Biosimilar team to ensure robust financial forecasting of business reflects prevailing market dynamics and portfolio financial characteristics
Develop unique value based contractual offerings to key large payers and IDN systems
Model financial scenarios that inform value offering long-term business impact
Strategically balance trade-offs across provider, payer, and GPO offers
Requirements
Bachelor's degree with at least 8 years of experience OR Master's degree with more than 7 years of experience OR a PhD with 5 years of experience OR MD / VDM with 4 years of experience
Relevant commercial experience in the pharmaceutical industry required (i.e., strategic planning, pricing, value marketing)
Experience with US buy-and-bill biologics marketplace, ASP-based reimbursement, and key value chain players
Proven ability to analyze complex data, model financial impact, develop and implement related strategic recommendations
Ability to lead initiatives in a highly matrixed environment and gain buy in across multiple groups across Pfizer
Strong customer-orientation; an ability to see issues from the point of view of others; an "execution mindset" focused on getting things done quickly
Outstanding writing, oral and presentation skills; ability to convey and effectively communicate market analytics, project proposals and strategies, and the results of complex data analyses to diverse audiences
High level of integrity, transparency of conduct
Benefits
401(k) plan with Pfizer Matching Contributions
Pfizer Retirement Savings Contribution
Paid vacation
Holiday and personal days
Paid caregiver/parental and medical leave
Health benefits to include medical, prescription drug, dental and vision coverage
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