Senior Demand Generation Marketing Executive responsible for B2B pipeline growth at Axians UK. Focusing on targeted campaigns with emphasis on ABM, marketing automation, and performance optimization.
About the role
- Product Marketing Executive at Perkbox executing go-to-market plans and supporting product launches. Coordinating communication and training for internal teams with a focus on clarity and sales support.
Responsibilities
- Support the execution of go-to-market plans for new product launches and feature releases, ensuring timelines are met and deliverables are completed.
- Coordinate cross-functional inputs from Product, Marketing, Sales, Client Success, Implementation, and Support to keep launches on track.
- Own release communications for internal teams, including delivering training and updating training summaries, FAQ updates, and internal announcements.
- Create and update product training assets, including internal slide decks, one-pagers, FAQs, and how-to guides.
- Coordinate and support revenue enablement sessions such as product update webinars, demo walk-throughs, and employee onboarding.
- Create and maintain customer-facing “what’s new” and “how to” content in the Help Centre, ensuring alignment with product changes and support workflows.
Requirements
- Experience in marketing, product marketing, sales enablement, internal communications, or a related role, ideally within a B2B SaaS environment
- Clear and confident written communication skills, with experience creating client facing or training materials
- Comfortable working cross-functionally, including training delivery, end-to-end project execution
- Proactive and solutions-oriented, with a bias for action.
- Curiosity around use of AI for training and content creation.
- A collaborative mindset, comfortable working across teams and disciplines
- Bachelor’s degree in marketing, HR, business, communications, or a related field preferred.
Benefits
- Health insurance
- Wellness programs
- Professional development opportunities
Job title
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