Director of Marketing Operations overseeing MarTech stack and leading a team at Lantern. Focused on driving operational excellence and analytics for marketing and growth teams.
About the role
- Director of Marketing Operations at Overjet building marketing operations infrastructure. Collaborating with sales and finance to drive measurable business impact in dental AI space.
Responsibilities
- Build and scale Overjet’s marketing operations foundation, including systems, automation, and analytics.
- Own marketing tech stack strategy (HubSpot, Salesforce, attribution, intent, enrichment, and reporting tools).
- Partner with demand gen and sales ops to optimize lead flow, scoring, routing, and funnel conversion.
- Develop dashboards and insights to measure campaign performance, pipeline contribution, and ROI.
- Drive process excellence - campaign planning, data hygiene, governance, and enablement.
- Manage and mentor a small but growing team across marketing operations and analytics.
- Collaborate with Finance and RevOps to align marketing budgets, forecasts, and performance metrics.
Requirements
- 8+ years of experience in B2B SaaS marketing operations, with at least 2 years in a leadership role.
- Experience scaling marketing ops through $40M–$100M+ revenue growth.
- Deep familiarity with Salesforce, HubSpot (or Marketo), and multi-touch attribution tools.
- Strong analytical mindset with the ability to translate data into actionable insights.
- Track record of partnering cross-functionally with sales, finance, and exec teams.
- A bias for action and a builder’s mindset - you thrive in fast-moving, startup environments.
Benefits
- Competitive Compensation and Equity
- Hybrid workplace that provides flexibility, vibrant in-person workspaces, and the ability to build strong connections across all of Overjet - regardless of location
- 401k plans with a matching program
- Medical, Dental and Vision coverage: 99% employee premium covered, 75% dependent premium covered
- Life and AD+D Insurance
- 8 weeks Paid Parental Leave
- Optional HSA with Employer contribution
- Flexible Time Off and company paid holidays
- Annual Learning and Development Stipend
- Work from Home Stipend
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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