Digital Project Manager managing B2C projects for leading FMCG brands at a top digital agency. Hybrid and remote work options available within Germany.
About the role
- Market Development & Planning Manager at Newell Brands driving brand strategy and customer engagement. Analyzing market data and leading cross-functional initiatives in a hybrid work environment
Responsibilities
- Serve as a segment expert and strategic liaison between the brand and customer teams
- Act as the unified voice of the segment/brand to customer teams and vice versa
- Develop and execute Annual Category Management Plans and selling stories
- Create and implement channel- and customer-specific strategies
- Lead go-to-market initiatives including pricing, new product launches, and promotions
- Partner with Finance for investment decisions and Sales Strategies
- Translate brand innovation into customer growth strategies
- Oversee Commercialization Plans and implementation
- Lead Supply Chain forecasting and optimization for assigned categories
- Analyze market and category data to identify growth opportunities
- Represent top retailer dynamics and provide strategic recommendations
- Collaborate with Category Development to craft compelling national selling stories
Requirements
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred
- 5+ years in category management, brand strategy, or customer engagement
- Strong analytical and storytelling skills
- Proven ability to lead cross-functional initiatives and influence stakeholders
Benefits
- Competitive salary
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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