Creative Director at Elmwood guiding creative vision for global Tier 1 brands. Inspiring and developing a talented design team in a fast - paced studio environment.
About the role
- Earned-First Creative Director at M+C Saatchi shaping innovative campaigns rooted in cultural insights. Overseeing creative platforms and mentoring teams within a hybrid structure.
Responsibilities
- Lead Earned-First Creative Strategy
- Translate research, social listening and cultural insight into compelling strategic springboards
- Define creative platforms rooted in brand truth and cultural tension
- Develop campaign able ideas built to travel across PR, influencer, social and partnerships
- Ensure ideas are inherently shareable, newsworthy and culturally resonant
- Work closely with strategy and planning to interrogate data and uncover killer insights
- Identify where brands can credibly intersect with culture
- Create ideas that generate headlines, conversation and measurable earned impact
- Craft persuasive, high-impact presentations
- Lead client pitch moments with confidence and authority
- Articulate the “why” behind the work as powerfully as the “what”
- Demonstrate strong commercial instincts and an understanding of what clients will buy
- Partner with account leads and strategists to shape briefs
- Elevate creative standards across the agency
- Mentor mid-weight creatives and help build earned-first thinking into the agency DNA
- Maintain strong awareness of media, influencer ecosystems and evolving platform behaviours
Requirements
- Significant senior creative experience within a UK PR agency or earned-first environment
- Proven track record of ideas that clients have bought and that have launched in the real world
- Experience working across PR, influencer and social-led campaigns
- Strong portfolio demonstrating culturally resonant, earned-first ideas
- Experience presenting and selling to senior clients
- Deep understanding of earned media dynamics
- Ability to translate data into sharp, ownable creative insight
Benefits
- 27 days annual holiday
- Private healthcare
- Employer contributory pension
- Life assurance
- Income protection
- Subsidised gym membership
- Learning opportunities around Diversity and Inclusion
- Mentoring programmes
- Participation in Employee Led Networks and associated events
- Necessary personal development support
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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