Content & Product Marketing Manager crafting compelling narratives and strategies at Maxa AI. Lead cross - functional collaboration to resonate with enterprise buyers in the finance sector.
About the role
- Content Manager creating compelling narratives for AI-focused enterprise platform. Leading content strategy aligned with business goals and engaging the audience effectively.
Responsibilities
- Collaborate with the Marketing team and lead the development of a comprehensive content strategy that aligns with business goals and evolves as the company grows.
- Produce high-quality content, including blog posts, whitepapers, case studies, eBooks, videos, social media clips, infographics, presentations, and more, aligned with the company messaging framework.
- Establish Maven AGI as a thought leader in generative AI for customer experience by creating insightful and authoritative content. And understand our personas for targeting and personalization.
- Foster relationships with industry influencers, customers, and partners through active engagement in online and offline communities.
- Optimize content for search engines and track performance metrics to continuously improve content effectiveness. Know your numbers, examples include: qualified lead patterns, attribution, reach on channels (ie. LinkedIn, Demandbase), downloads of content, time on site, etc.
- Work cross-functionally with design, product, sales, and customer-facing teams to ensure content aligns with overall company messaging and objectives. Work very closely with our head of Demand Generation to support campaign performance with content creation.
Requirements
- 3-5 years of experience in content marketing, preferably in the tech or SaaS industry.
- Strong understanding of AI technologies and the ability to translate technical concepts into engaging content for a non-technical audience.
- Proven track record of developing and executing successful content strategies.
- Exceptional writing, editing, and storytelling skills.
- Excellent presentation skills and experience creating high-impact presentations.
- Strong analytical skills with the ability to use data to drive content decisions.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Creative thinker with a passion for innovation and continuous improvement.
- Experience with video production and editing is a plus.
- Proficiency in social media management and community engagement.
Benefits
- Competitive salary
- Comprehensive benefits
- Meaningful equity stakes
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