Manager of data science and marketing analytics helping Match Group understand marketing impacts through data analysis and modeling. Involves collaboration across teams and driving actionable insights from data.
Responsibilities
Analyze marketing responsiveness and business performance
Build industry leading models to understand marketing investments
Find the “story” in the data and communicate insights with executives and teams
Perform ongoing ad-hoc analyses to evaluate marketing spend efficiency
Integrate event data with customer data sources
Support reporting and business intelligence needs of the Marketing team
Requirements
5+ years of relevant experience in analytics or data science
Experience building Marketing Mix Models (MMM) and other marketing measurement techniques
Ability to think objectively and interpret meaningful themes from quantitative and qualitative data
Ability to build constructive and effective relationships with a broad and diverse group of business partners
Ability to execute complex analytics projects with actionable conclusions
Proficiency with SQL required
Strong coding capabilities, preferably in Python
Familiarity with BI concepts and tools, including data pipeline orchestration and dashboard creation
Knowledge of statistics, specifically experimental design and analysis
Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents)
Familiarity with common marketing KPIs, metrics, and growth experiments
Benefits
Medical, mental health, and wellness benefits to support your overall health and well-being
Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000)
Employee stock purchase program to help you feel supported in your financial security
Generous PTO and 14 paid holidays so you can unplug
Annual training allowance for professional development
ERG membership opportunities and events to feel connected and empowered in your work
20 weeks of 100% paid parental leave
Fertility, adoption, and child care resources
Pet insurance and discounts
Company events for employees to build a sense of connection and belonging
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