Graphic Designer creating impactful creatives for paid social ads at a successful supplement company. Collaborating with cross - functional teams to optimize marketing materials and enhance user engagement.
About the role
- Paid Social Manager at Lovehoney responsible for performance across paid social media platforms. Creating and implementing strategies to drive marketing goals in a creative and data-driven environment.
Responsibilities
- Develop and execute Paid Social strategies across both brand and conversion campaigns on platforms such as YouTube, Facebook, Instagram, and TikTok.
- Work with the department lead manage and allocate budgets and optimize campaigns, using data-driven decisions to maximize performance.
- Partner with Marketing, eCommerce, and Creative teams to produce integrated plans and engaging ad content.
- Constantly monitor performance across all media and territories, and take rapid, data driven decisions to optimise performance.
- Stay current on industry trends and competitor strategies to continually improve campaign effectiveness.
- Prepare and present detailed performance reports to clients and internal stakeholders.
Requirements
- Minimum 2 years of hands-on experience in paid social media advertising, with a proven track record in managing high-impact campaigns.
- Proficiency in social media advertising platforms including YouTube, Meta Business Manager, Twitter Ads, LinkedIn Campaign Manager, and TikTok Ads Manager.
- Strong foundation in A/B testing and conversion rate optimization, enabling data-driven campaign adjustments.
- Demonstrated success in driving revenue growth within a multi-million-pound business environment.
- Advanced data analytics skills and expertise with Google Analytics, Meta, and TikTok platforms.
- Experience in leading and managing people, fostering a collaborative and results-driven team environment.
Benefits
- A welcoming workplace full of drinks, snacks, friendly faces and fun team-building events.
- Access to unique discounts at high street retailers, hotels, and service providers, in addition to a 50% discount on all Lovehoney products to explore and discover new ways to have fun.
- Enjoy a hybrid work model that fosters flexibility and work-life balance, with three days per week in-office and the opportunity to work remotely for up to 4 weeks per year, alongside 25 days’ holiday, plus an additional day for each year you are with Lovehoney, providing ample time for relaxation, rejuvenation, and exploration.
- Access to customized training opportunities to support your unique learning journey, complemented by biannual feedback cycles, offering valuable insights into your performance and growth areas, enhancing your development within the company.
- Recognising the significance of physical and mental health, we proudly provide gym benefits in addition to a mental wellbeing platform, to ensure our employees thrive both professionally and personally.
- Stay secure at work and at home with a complimentary 1Password Family account. All Lovehoney Group employees can invite up to five family members to join, offering your household a safe and simple way to manage passwords and sensitive information safely and easily.
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