Mid/Senior Performance Creative Copywriter at Surfshark. Crafting high - performing copy for various digital marketing channels in a hybrid role.
About the role
- Copywriter optimizing checkout pages for LawDepot's eCommerce platform. Collaborating with teams to improve conversion rates through persuasive, user-focused copy.
Responsibilities
- Create and optimize checkout pages for a large-scale eCommerce website, with a focus on conversion rate optimization (CRO) and customer lifetime value
- Write persuasive, concise, and user-focused copy that guides customers confidently through the checkout journey
- Structure and refine page elements to improve clarity, usability, and performance
- Communicate pricing, subscriptions, and value propositions clearly and effectively
- Implement copy and design updates using our internal content management system (CMS), ensuring accuracy and attention to detail
- Research checkout best practices, competitor strategies, pricing approaches, and user behavior to uncover optimization opportunities
- Design and execute A/B tests to evaluate and improve checkout performance
- Analyze experiment results, usage data, and customer segments to inform future decisions
- Collaborate with analysts, UX designers, product owners, and specialists to plan and prioritize initiatives
- Coordinate with IS teams to support implementations outside the CMS
- Communicate progress, insights, and recommendations to stakeholders
Requirements
- Post-secondary education in Business, Marketing, Communications, Consumer Psychology, or other relevant fields
- Experience with conversion focused copywriting
- Understanding of consumer psychology, online marketing, and conversion optimization
- Excellent written and verbal communication skills
- Strong editing skills to ensure clarity, consistency, and readability of material
- Ability to convey complicated information in a succinct way and adjust writing style based on audience
- Strong research and analytical skills
- Ability to identify opportunities and suggest new ideas
- Self-driven, with the ability to work collaboratively with cross-functional teams
- Ability to learn new tools quickly (ex. content management systems)
- Organizational skills to manage multiple projects and meet deadlines
- High attention to detail and a commitment to delivering quality work
- Experience with front end tools and basic web technologies such as HTML, CSS, and JavaScript (Great if you have it and we’ll help you learn if you don’t)
- Comfort iterating on visual experiments using CSS (Great if you have it and we’ll help you learn if you don’t)
- Experience with A/B testing for funnel optimization (Great if you have it and we’ll help you learn if you don’t)
- Technical or UX writing experience (Great if you have it and we’ll help you learn if you don’t)
- Knowledge of CRO best practices and content optimization strategies (Great if you have it and we’ll help you learn if you don’t)
Benefits
- Comprehensive health and dental benefits, plus an additional Health Care Spending Account
- Great work life balance (37.5 hour work weeks, flexible schedules, ability to bank hours)
- Three weeks paid vacation, plus bonus personal days
- Continuous learning opportunities, including LinkedIn Learning subscriptions and training budgets
- Company share plan
- Free catered lunches for the entire office
- Monthly social events for team members to enjoy (think axe throwing, rock climbing, board games, food trucks, trivia contests, and charitable activities)
- Casual work environment
- Personal offices for focused work and to have your individual space (plus collaborative workspaces for when you want to meet with the team)
- Free and easily accessible parking
- Hybrid working arrangements for that balance between getting work done at home and engaging with others in the office
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Content Writer producing written copy like blog posts and PPC content for Surfshark's marketing efforts. Collaborating with the team to deliver engaging and high - quality material.
Senior Copywriter at Target developing innovative advertising campaigns across all media channels. Collaborating with creative teams and producing impactful copy that aligns with brand strategy.
Content and Copywriter at Civica creating engaging and purposeful content across various channels. Collaborating with designers and marketers to enhance public sector services.
Copywriter role focused on creating persuasive content for various marketing platforms at V4 Company. Collaborating with a vibrant team in a flexible and horizontal work environment.
Senior Copywriter at Rev crafting copy for B2B marketing and brand messaging. Collaborating with teams across the company to communicate trust and value in legal AI.
Copywriter creating clear and persuasive content for iLottery products at Aristocrat. Collaborating with various teams to drive user engagement and retention.
Senior Copywriter at RP3 creating compelling narratives and content for brands. Collaborating with teams to develop fresh ideas and ensure messaging resonates with audiences.
Copywriter for QVC UK responsible for writing digital selling copy and community content. Enhancing product sales over digital platforms including QVC's website.
Growth Copywriter supporting execution of performance marketing strategies for consumer health products. Writing high - performing copy for ads and collaborating with creative teams in a hybrid environment.