Content Producer at healthcare startup creating engaging ads and videos for social platforms. Collaborating with designers and marketers to optimize paid social content for performance.
Responsibilities
Create and brief in short-form video content (Reels, TikToks, Shorts) optimised for paid social performance
Design and brief in ad creatives, storyboards, and static assets in Figma, aligned with campaign objectives
Edit and adapt videos for different platforms, audiences, and A/B test variants
Refine creative based on data from performance analysts
Research trends, creator styles, and best practices to inspire new ad concepts
Use generative AI tools (e.g. ChatGPT, Midjourney, Pomelli) for ideation, scripting, and creative asset development
Contribute to creative testing pipelines with multiple ad variations and hooks
Maintain brand consistency across all paid creative assets
Collaborate across time zones to keep content production organised, efficient, and aligned with performance objectives
Requirements
Experience producing and editing static and short-form video content for social or paid campaigns
Strong design skills in Figma (layout, typography, ad creative development)
Familiarity with video editing tools (CapCut, Final Cut Pro, Premiere Pro, or similar)
Understanding of social ad formats and best practices for Meta, TikTok, and YouTube
Comfort working in a data-informed, performance-driven environment
Experience using generative AI tools for creative ideation and production
Awareness of creator and influencer trends across major platforms
Ideally maintains an active Instagram or TikTok portfolio showcasing creative or ad-style work
Self-motivated, organised, and curious — with a desire to experiment and grow quick
Benefits
Flexible hybrid working environment, with 3 days in the office.
Special corporate rates at Anytime Fitness in Melbourne, Sydney tbc.
A generous personal development budget of $500 per annum
Learn from some of the best engineers and creatives, joining a diverse team
Become an owner, with shares (equity) in the company, if Heidi wins, we all win
The rare chance to create a global impact as you immerse yourself in one of Australia’s leading healthtech startups
If you have an impact quickly, the opportunity to fast track your startup career!
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