Analista de Planejamento II at Grupo RBS developing communication plans and brand strategies to meet client needs. Collaborating with internal and external stakeholders within a hybrid work model.
Responsibilities
Develop customized commercial communication plans based on Grupo RBS media properties and internal influencers to address clients' communication challenges, and monitor their performance alongside the commercial team and the client.
Understand and apply communication, branding and marketing strategies.
Work together with the commercial team to create and develop commercial projects focused on Grupo RBS solutions.
Coordinate alignments and negotiations to make ideas viable, manage internal alignments and prepare presentations.
Present and defend projects to the commercial area and to clients.
Be connected to and interested in media consumption habits.
Requirements
Bachelor's degree in Public Relations, Advertising, or related fields.
Preferred: postgraduate degree and extension/continuing education courses.
Tools: PowerPoint, Word, Excel, Google Drive, Monday.com, social media platforms and Microsoft Teams.
Social media: active on social platforms and up to date with major platform updates. Primary focus: Instagram, TikTok and YouTube.
Organization: ability to drive tasks while keeping leadership and the team informed.
Strategic, disruptive, agile, proactive, organized and creative profile.
Knowledge of communication and marketing theories and strategies.
Ability to self-manage.
Ability to interact with multiple departments.
Affinity with the commercial/sales area.
Experience in brand and media planning at an agency, media outlet, or in-house marketing team.
Connected to and interested in media consumption habits, creators and content.
Knowledge of storytelling.
Understand shared responsibility for relationships, ideas, deliverables, and for surfacing risks and opportunities.
Ensure full satisfaction of B2B clients (brands/agencies), encouraging repeat business.
Proficiency in planning content for brands and creators.
Research basics: request, analyze and apply research data to plans.
Nice-to-haves (basic knowledge preferred): proficiency in research techniques, project management and/or production.
Benefits
Position also open to candidates with disabilities (people with disabilities - PWD).
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