Mid/Senior Performance Creative Copywriter at Surfshark. Crafting high - performing copy for various digital marketing channels in a hybrid role.
About the role
- Creative Copywriter at Headway Inc creating engaging marketing copy for Nibble, a knowledge app for adult learners. Work involves brand voice maintenance, social media content, and collaboration with cross-functional teams.
Responsibilities
- Create engaging marketing copy across multiple formats — from headlines to long-form content.
- Write for Nibble’s social media channels (Instagram, TikTok, Threads).
- Maintain and evolve Nibble’s Tone of Voice, including guidelines, documentation, and internal workshops.
- Contribute to creative strategy through ad copy, messaging, and campaign ideation.
- Work on brand communication, including taglines, campaign naming, and key messaging.
- Collaborate closely with growth marketing, design, product, and other cross-functional teams.
- Apply a data-driven approach: test hypotheses, analyze performance, and iterate on texts.
Requirements
- Have 2+ years of experience in writing marketing copy in English.
- Have experience in content marketing or creative agencies.
- Are confident working with different formats: social media, ads, landing pages, and more.
- Can adapt tone and messaging to different stages of the marketing funnel.
- Can explain complex ideas simply and engagingly.
- Have strong research and fact-checking skills.
- Use a data-driven approach to content creation and decision-making.
- Communicate confidently in English (B2+/C1).
- Have experience working cross-functionally and collaborating with teams.
- Share our SELECT values and enjoy working as part of a collaborative, driven team.
Benefits
- Work within an ambitious team on a socially impactful education product.
- An office with a reliable shelter, generators, satellite internet, and other amenities.
- Access to our corporate knowledge base and professional communities.
- Personal development plan.
- Compensation for English language learning, external training, and courses.
- Medical insurance and full sick leave compensation.
- Sports activities: running, yoga, boxing, and more.
- Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year.
- Supporting initiatives that help Ukraine.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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