Content & Research Manager responsible for content and research strategy development in a pharma marketing agency. Collaborating with stakeholders to create and distribute engaging content.
Responsibilities
You support the development and ongoing refinement of our content and research strategy, bringing structure to topics, formats, and publication schedules.
You research, analyze, and prepare complex industry and market topics from the digital German and international pharmaceutical sectors, tailored to the target audience — ranging from studies and white papers to specialist articles and digital formats.
You ensure content is technically sound, clear, and relevant. You are responsible for content creation and publication and you coordinate review and approval processes.
You work closely with internal stakeholders across teams (e.g., Marketing, Sales, Consulting, PR) and actively contribute to topic development to shape and advance content.
You manage distribution of created content across multiple channels (website, content portal, social media, mailings, press).
You analyze content and marketing activities using relevant KPIs and identify optimization opportunities.
You work with CRM and analytics tools (e.g., Salesforce) and support the evaluation of leads and performance data.
Requirements
You have a strong understanding of complex interrelationships and can present them in a structured way.
You have experience producing written, analytical, and visual content, ideally in a B2B or knowledge-driven environment.
You work in an organized, detail-oriented manner and can keep track of multiple topics and stakeholders simultaneously.
You can formulate and present content clearly and enjoy collaborating with stakeholders from different teams.
You are interested in data-driven working methods, new tools, and ideally AI-supported workflows.
In addition to content creation, you have experience with content distribution and the associated tools, such as website maintenance, email marketing, social media management, and media relations.
You already use AI tools in your day-to-day work and are willing to integrate them into all relevant steps of the content strategy.
You are customer- and service-oriented and maintain strong relationship management and empathy.
Benefits
Dedicated training budget to strengthen your hard and soft skills through conferences, seminars, and workshops.
Responsibilities that offer ample room for initiative, creativity, and responsible decision-making in a friendly working atmosphere with a motivated, young team.
Everything you need on-site — from snacks to refreshing drinks, we have it covered.
Various employee discounts and a wide range of sports and fitness offers.
Regular monthly team events that foster our team spirit.
Choose your workplace: comfortably from home, in our premium office in central Munich, or Work-from-Anywhere for up to six months abroad. The choice is yours!
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