Hybrid Senior Content Manager

at de la cruz

• Job title: Senior Content Manager
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, San Juan, Puerto Rico

About the role

• Senior Content Manager leading content strategy and team management for multiple client accounts. Collaborating with creative leads and enhancing brand storytelling to achieve client goals.

Responsibilities

• Lead the end-to-end content strategy for multiple client accounts, from brief interpretation through production, publishing, and performance analysis.
• Direct and mentor a team of Social Content Creators, providing creative feedback, prioritizing workloads, and ensuring quality standards across all deliverables.
• Collaborate with the Creative Director to translate brand strategies into compelling content ecosystems across formats — short-form video, static, carousel, long-form, and emerging media.
• Directly supervise the Community Manager, providing strategic direction on community engagement, tone alignment, and escalation handling, and ensuring community efforts are fully integrated with content strategy.
• Champion content innovation by identifying emerging platform trends, formats, and audience behaviors relevant to client goals.

Requirements

• Bachelor's degree in Communications, Marketing, Journalism, Creative Writing, Advertising, Copywriting, or a related field required.
• 5–7 years of progressive experience in content creation, copywriting, social media management, or digital marketing — with at least 2 years in a senior or team lead capacity.
• Demonstrated copywriting experience across multiple formats: social copy, scripts, campaign messaging, taglines, long-form content, and brand voice documentation.
• Experience supervising or mentoring community management functions, with an understanding of how community engagement and content strategy interconnect.
• Proven track record of leading content teams and delivering measurable results across social and digital platforms.
• Experience with content production workflows — including photo/video shoots, post-production, and asset management — is a significant advantage.
• Portfolio demonstrating range across industries, content formats, copy styles, and audience types is required for consideration.

Benefits

• Must be available for occasional evening and weekend work aligned with content publishing schedules, campaign launches, or client events
• Travel requirements of approximately 15-20% may include client site visits, brand activations, content production shoots, and industry events