Senior Customer Marketing Manager leading strategies for premium coffee in HORECA and retail channels. Focused on consumer insights, e - commerce and cross - channel marketing execution.
About the role
- Consultant.e Senior managing marketing strategies and CRM in various sectors. Engage in client transformation projects with a focus on experience and strategic development.
Responsibilities
- Support the definition of omnichannel marketing strategies and CRM action plans for our clients across diverse sectors (banking, finance, energy, transport, media, insurance…)
- Conduct CRM and marketing maturity assessments (customer data analysis, user journeys, benchmarking…)
- Participate in managing CRM projects: scoping, tool deployment, operational support
- Structure and monitor the implementation of marketing campaigns
- Take part in related change management activities, user training, and customer journey redesign
- Contribute to the development of Colombus Consulting by leading internal initiatives to expand our areas of expertise
Requirements
- Degree from a top business school, engineering school, or university
- Minimum of 3 years' experience, gained in a consulting firm, in marketing and customer experience
- Good knowledge of CRM tools (Salesforce, Microsoft Dynamics, HubSpot, Adobe Campaign)
- Comfortable with segmentation, scoring, omnichannel campaigns and customer journey design
- Meticulous, with excellent analytical and synthesis skills
- Strong team spirit and excellent interpersonal skills
- Full professional fluency in English
Benefits
- You will be supported at every stage of your career and develop key skills
- Join a close-knit team that values proximity, knowledge-sharing and friendliness
- Work in a respectful environment where inclusion and diversity are drivers of performance and collective fulfilment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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