Channel Marketing Graduate managing brand presence with leading retail partners at Samsung. Collaborating on marketing campaigns and executing product launches in a dynamic team environment.
About the role
- Marketing Analyst at CEAPE Brasil structuring marketing actions and driving community engagement initiatives across digital platforms. Analyzing data and metrics to propose improvements and growth.
Responsibilities
- Analyze data and consumer behavior; conduct research and identify needs;
- Organize and promote online training programs;
- Organize and promote digital events;
- Analyze data, behavior, and interest groups;
- Develop digital brand promotion strategies for clients within specific categories;
- Create WhatsApp communities segmented by interest groups;
- Develop engagement strategies for the communities;
- Identify and pursue strategic partnerships for the communities by interest group;
- Create product and service launch strategies with clients based on category insights;
- Create communication formats and templates;
- Develop physical and digital communication strategies;
- Promote the development of a personal branding culture;
- Create visual and written materials, photos, and videos to support community development;
- Manage the activities of communication groups;
- Understand and integrate the agendas of various stakeholders through the creation of communication strategies
Requirements
- Bachelor's degree in Marketing, Communications, or related fields;
- Experience in digital marketing and content creation;
- Experience in planning, executing, and analyzing campaigns;
- Knowledge of digital metrics and engagement strategies;
- Experience managing communities or relationship programs;
- Experience with educational, social, or institutional projects;
- Understanding of branding and the customer journey.
Benefits
- Life insurance
- Health insurance
- Dental plan
- Meal allowance of R$ 1,600.00
- Birthday day off
- Career development plan
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