Communications Specialist Senior developing strategic communications and storytelling for Chambers College at West Virginia University. Leading messaging and engagement strategies while managing team of student interns.
Responsibilities
Develop and execute strategic communications plans that strengthen the Chambers College’s brand and reputation among key audiences, including prospective and current students, alumni, donors, and partners
Lead storytelling efforts that highlight student success, faculty research, alumni achievements, and College impact through news stories, web features, newsletters, speeches, and marketing campaigns
Serve as the lead writer and editor for College-level communications, ensuring clear, consistent, and brand-aligned messaging across all channels
Collaborate with College leadership and internal stakeholders to craft strategic messaging and communications for major initiatives, announcements, and events
Guide content strategy for business.wvu.edu, ensuring it remains audience-focused, current, and reflective of the College’s strengths and mission
Manage communications workflows—from concept through publication—working closely with creative and digital teams to deliver coordinated campaigns
Foster collaboration with WVU University Relations and other campus communicators to ensure alignment with University messaging and branding
Provide strategic communications counsel to departments, faculty, and administrators to support recruitment, engagement, and advancement priorities
Requirements
Bachelor’s degree in communications, journalism, marketing, public relations, or a related field required
A minimum of three (3) years of relevant experience in communications, writing, or marketing required
Any equivalent combination of related education and/or experience will be considered
Demonstrated expertise in strategic communications planning and execution, especially within higher education
Exceptional writing, editing, and storytelling skills with a proven ability to communicate complex ideas clearly and effectively
Strong understanding of audience segmentation and message development across platforms (web, email, social, and print)
Ability to translate institutional priorities into compelling narratives that drive engagement and support
Skilled in project management and collaboration, balancing multiple priorities and deadlines
Experience working with cross-functional teams and providing strategic communications guidance to leadership
Familiarity with content management systems (CMS), email marketing tools, and analytics preferred
Benefits
37.5-hour work week
13 paid holidays
24 annual leave (vacation) days per year
18 sick days per year
range of health insurance and other benefits
401(a) retirement savings with 6% employee contribution match
eligibility to continue health insurance and other retiree perks
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