Content Analyst producing and optimizing strategic content for the digital presence of a book publishing company. Planning editorial calendars and working closely with the marketing team to boost online presence.
About the role
- Marketing Manager developing creative strategies for SEO and content at Canify Health. Focusing on digital health solutions to improve the quality of life for patients.
Responsibilities
- Unterstützung des Marketing ganzheitlich – Schwerpunkt auf nachhaltigem organischem Wachstum
- Entwicklung und Umsetzung kreativer Marketingstrategien zur Steigerung der Reichweite in SEO, Performance und Content
- Operatives Setup & Pflege von Kampagnen (Google Ads/Meta)
- Event-Messung via GTM (inkl. Consent Mode), GA4 oder Umami
- Abstimmung mit Entwicklung/Design (z. B. WordPress/Headless)
- Redaktionsplan, organische Postings, Paid-Anzeigen, Newsletter-Flows
- Koordination mit internen Teams und externen Agenturen/Freelancern
- HWG-konforme Ansprache, Datenschutz-Standards, seriöse Tonalität bei sensiblen Gesundheitsthemen
Requirements
- 3–5+ Jahre Erfahrung im digitalen Marketing (SEO/Performance/Content), idealerweise im Gesundheits-, E-Commerce- oder einem regulierten Umfeld
- SEO-Fundament: Informationsarchitektur, Tech-SEO, Content-Ops; nachweisbare organische Wachstumsprojekte
- Performance-Know-how: Kampagnenaufbau, Testing-Logik, Attributionsverständnis, Routine in KPI-Reports
- Tracking-Kompetenz: GTM/Consent-Frameworks, GA4 oder Umami; saubere Event-Modelle und UTM-Disziplin
- Web-Affinität: Zusammenarbeit mit Dev/Design; WordPress-Praxis, Grundkenntnisse HTML/CSS/JS von Vorteil
- Sehr gutes Deutsch (C1/C2), gutes Englisch; sorgfältige, verlässliche Arbeitsweise
- Nice to have: Erfahrung mit Telemedizin-/Apothekenprozessen, PR/Thought Leadership, Server-Side-Tracking
Benefits
- 30 Tage Urlaub bei einem attraktiven Gehaltspaket
- Gestalterischer Freiraum und Verantwortung: freie technische Entscheidungen und „You build it, own it“-Kultur
- Einzigartige Brancheneinblicke: Mitgestaltung der digitalen Infrastruktur in aufstrebendem Markt
- Hybrides und flexibles Arbeitsmodell: Kombination aus Remote-Arbeit und persönlichen Treffen
- Moderner und sinnvoller Tech-Stack: bewährte und moderne Technologien
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Senior Manager SEO driving AI - led strategies for Fortune 500 brands at Jellyfish. Leading search performance insights and GEO initiatives to enhance brand visibility in a digital landscape.
Senior SEO Specialist driving SEO initiatives through data analysis and collaboration globally for Mouser, a distributor of semiconductors and electronic components.
Finance Manager at Blue Bottle Coffee overseeing accounting operations and compliance. Ensuring financial integrity while managing treasury and supporting business growth in South Korea.
Junior SEO/GEO Manager developing SEO strategies for clients in the online marketing sector. Involving AI tools and data analysis to improve search results and client collaboration.
SEO Manager developing and implementing SEO strategies for various client projects in a hybrid setup. Focusing on technical audits, on - page optimization, and collaboration with cross - functional teams.
SEO Manager at kreativkarussell focusing on SEO strategies, content creation, and performance optimization. Collaborating within a creative team to boost online presence for clients.
SEO Content Writer developing and optimizing SEO content strategies for Hercules. Managing keyword research and ensuring high - quality content that drives engagement and conversions.
SEO Specialist optimizing website content to enhance organic traffic for Ferryhopper's ferry booking services. Collaborating with marketing teams and applying SEO best practices across digital platforms.
SEO Specialist at Air Apps enhancing organic search performance and driving growth across apps and websites. Collaborating closely with marketing and product teams to implement effective strategies.