B2C Marketing Director responsible for innovative marketing strategies at Gojob. Collaborating with product and technology teams to enhance market impact.
About the role
- Chief Marketing Officer driving marketing strategies for Fanblast, a mobile CRM tool for creators. Leading branding and growth initiatives while building a high-performing marketing team.
Responsibilities
- Develop and execute Fanblast’s end-to-end marketing strategy
- Oversee all marketing functions
- Shape and protect the Fanblast brand identity
- Lead creator acquisition and growth campaigns across platforms
- Partner cross-functionally with sales, product, and creator success teams
- Build, lead, and scale a high-performing marketing team
- Define, track, and optimize key marketing KPIs
- Act as a thought leader in the creator economy
Requirements
- 5+ years of marketing leadership experience
- ideally with time in the creator economy, influencer platforms, or consumer social apps
- Proven track record of building and scaling marketing functions and brands in high-growth environments
- Experience leading both brand storytelling and performance marketing
- Deep fluency in how creators and fans use social platforms (TikTok, Instagram, YouTube, Snap, Discord, etc.)
- Strong leadership skills
- Comfort managing agencies, partners, and cross-functional collaboration
Benefits
- top-of-market compensation and meaningful equity
- part of the executive team
- work with top creators
- helping them transform how they connect and monetize
- part of a startup with momentum: lean, ambitious, and ready to scale
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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