Senior Marketing Executive crafting multi - channel campaigns for Mortgage Finance Brokers. Collaborating on content, SEO, and partnership initiatives to drive growth.
About the role
- Marketing Executive at BID Operations, executing creative marketing campaigns for business growth. Engaging the market and enhancing brand reputation through strategic initiatives.
Responsibilities
- Execute integrated online and offline marketing campaigns, including promotional activities and events, to increase brand awareness and market presence.
- Manage digital and content initiatives by maintaining social media platforms, updating website content, and producing marketing materials such as EDMs and collaterals.
- Conduct market research by analyzing industry trends, competitor activities, and consumer behavior to generate actionable insights.
- Track and evaluate campaign performance through KPI monitoring, database management, and preparation of regular performance reports for management review.
- Coordinate with external vendors, creative agencies, and internal stakeholders to ensure timely and effective campaign delivery.
- Support sales initiatives by generating, qualifying, and nurturing leads to drive business growth.
Requirements
- At least 1-2 years’ experience in marketing with a bachelor’s degree in marketing or similar field.
- Thorough knowledge of strategic planning principles and marketing best practices.
- Good understanding of market research techniques, data analysis and statistics methods
- Good understanding of various marketing KPIs, social media and web analytics.
- Critical thinker and problem-solving skills with the ability to turn complex ideas into engaging and accessible content.
- Team player with great interpersonal and communication skills.
- Ability to thrive in a fast paced, entrepreneurial, high-energy environment that requires the ability to multi-task and implement high priority initiatives.
- Experience in the Fintech or Gaming industry is an added advantage.
Benefits
- Hybrid working arrangement
- Opportunities for enriching career growth, including exposure to regional contexts.
- Complimentary snacks and beverages available in the office pantry
- Healthcare coverage (medical, dental, optical), gym benefits
- Flexibility in smart casual dress code
- Young, vibrant and open work culture
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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