Senior Manager of Marketing Research leading insights strategy and shaping the Surgery Business Unit at BD. Driving business impact through customer insights and advanced research programs.
Responsibilities
Lead the Insights Strategy
Own and advance the Insights & Analytics agenda for key BD Surgery platforms
Champion customer‑centricity across the business unit
Design and execute world‑class primary and secondary research programs
Develop clear, strategic opportunity frameworks
Partner closely with Marketing, R&D, Business Development, and regional teams
Communicate insights through clear storytelling
Stay up to date on leading-edge research approaches
Requirements
Bachelor’s degree required
At least 6 years in Customer Insights, Marketing Research, or Strategic Analytics.
Experience executing and synthesizing primary and secondary research
Strong business judgment and the ability to apply research through a commercial lens.
Deep command of Marketing Research methods (qualitative and quantitative)
Must have Vendor management experience
Benefits
Health insurance
401(k) matching
Professional development
Performance-based rewards and recognition opportunities
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