Director managing congresses and events for GSK's Medical Affairs. Collaborating with cross - functional teams to ensure compliance and successful execution of congress strategies.
About the role
- Head of Events leading event marketing strategy across EMEA for a global insurance leader. Collaborating with teams for successful event execution and marketing outcomes.
Responsibilities
- Own the strategy, schedule and lead the delivery of broker, client and partner events and sponsorships across the region in close collaboration with Marketing & Communications colleagues
- Establish and continuously optimise best practices for event proposals, design, delivery and measurement
- Advocate for the use of Cvent, Monday, Salesforce and other tools to ensure that events are planned, delivered, tracked, and measured for performance, ROI, and continuous improvement
- Proactive support, guidance and strategic partner to EMEA Marketing & Communications, Product and Distribution partners
Requirements
- Degree qualified in Business Administration/Economics, Marketing/Communication, or related fields
- Proven experience in Events Marketing, ideally in the financial service industry/regulated industry as well as B2B experience
- Proven experience in event ROI measurement, ideally including commercial impact and attribution
- Proficiency with both day-to-day activities and long-term strategic planning, striving under tight deadlines and managing multiple priorities to keep up with the company's evolving needs
- Excellent verbal and written communication skills in English, as well as one of the following: German, French, Italian.
- Additional language skills are an advantage
Benefits
- Total Rewards Program, a comprehensive benefits package focused on health, wellbeing and financial security
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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