Creative Director leading visual design and game mechanics for ABCmouse learning platform. Owning creative direction and partnering across teams to create engaging, effective learning experiences for children.
Responsibilities
Define and own the creative vision, tone, and style for ABCmouse across all experiences and features.
Lead the end-to-end creative direction for gameplay, UI/UX, visual design, animation, characters, and worldbuilding.
Ensure a cohesive, high-quality learning experience by integrating art, design, curriculum, and user experience into a unified product vision.
Drive the design of engaging play patterns across digital pet interactions, exploration features, rewards, and educational activities.
Partner closely with product, engineering, and research to translate strategy and learning objectives into delightful, developmentally appropriate interactive experiences.
Oversee creative development from concept through production, guiding prototyping, iteration, and polish.
Mentor and lead multidisciplinary creative teams, including design, art, animation, and curriculum.
Provide clear, actionable creative feedback that elevates work quality and aligns teams around the vision.
Establish and maintain a high bar for craft, including interaction quality, animation fidelity, usability for young children, and emotional resonance.
Apply observational research, usability studies, and data insights to refine and evolve experiences while staying true to the creative vision
Collaborate on long-term content and feature roadmaps, ensuring new additions extend the world in meaningful, engaging ways.
Champion the child’s experience and developmental needs in every design decision.
Foster a culture of creativity, curiosity, and thoughtful experimentation across the team.
Requirements
Proven experience leading creative direction for mobile or casual games, with a strong portfolio of polished, high-quality interactive experiences.
Deep understanding of mobile gameplay loops, progression systems and player motivation.
Demonstrated ability to lead and inspire multidisciplinary teams, including game designers, artists, animators, and UX/UI designers.
Proven ability to collaborate effectively with Product and Engineering and Research partners
Strong capability in crafting cohesive product experiences, ensuring gameplay, visual design, UI/UX, animation, and sound all work together seamlessly.
Exceptional communication and storytelling skills, able to articulate vision clearly and align cross-functional partners.
High standards for craft and usability, with a sharp eye for detail, interaction quality, and overall product polish.
Comfort using data, user insights, and iterative testing to refine creative decisions and elevate player experience
A portfolio demonstrating creative excellence, strong craft, and thoughtful product or gameplay design
Systems-level thinking across visuals, interactions, and gameplay
Benefits
90% of employee health and welfare benefits premiums & 65% of dependent benefits premiums
A 401(k) program with employer match
15 paid vacation days (increases to 20 days on your 3rd anniversary), 12 observed national paid holidays, 9 sick days, and 16 paid volunteer hours per year
Our flexible work culture means 2 or more days in the office (hybrid) or 100% fully remote options available for most positions
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