User Research Associate conducting qualitative and quantitative research to enhance product offerings at Branch. Collaborating with teams to inform product roadmap through user insights and competitive analysis.
Responsibilities
Conduct end-to-end user research projects using qualitative approaches (in-depth interviews, usability testing, focus groups) and quantitative approaches (surveys)
Describe user needs and business opportunities to a variety of stakeholders by leveraging both quantitative and qualitative data
Conduct targeted customer connects to investigate specific product issues and bugs
Coordinate the gathering of feedback from Loan Review, Customer Service, Servicing, and Finance teams for creation of the Product Roadmap
Coordinate release announcements, including training of Loan Review, Customer Service, and Servicing teams on new functionality
Coordinate local routine feature/app testing.
Conduct market and competitor research with regular cadence to inform the team about broader trends
Requirements
Bachelor’s Degree required
Ability to create and execute SQL queries
Analytical with excellent attention to detail
Multi-tasker, organized and methodical
Excellent problem solving skills
You are highly entrepreneurial. You take the initiative to solve problems before they arise.
You’ve started and/or contribute to projects you’re passionate about.
You are a great collaborator. You know that startups are a team sport. You listen to others, speak your mind, and ask the right questions.
Prior experience working with designers and product managers will be a strong asset
Curious about using AI tools in research - for data collection, data structuring and reporting
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