SEO Manager driving technical optimization and client keyword strategies at Optimerch GmbH, a performance marketing agency in Dortmund. Collaborating on audits, content guidance, and ensuring quality outputs.
About the role
- SEO Content Writer for Kustom Design Printing creating engaging, SEO-optimised content for eCommerce. Collaborating with teams to produce articles, blogs and web pages that resonate with audiences.
Responsibilities
- Create SEO-Optimised Content: Write articles, blogs and web pages that answer the questions our audience cares about.
- Offer Real-World Insight: Use examples or anecdotes to illustrate how our products and services solve practical problems.
- Conduct Competitor Research: Investigate what others are doing in our niche and find opportunities to stand out.
- Build E-E-A-T: Incorporate experience, expertise, authority and trustworthiness into all writing.
- Collaborate with Our Team: Work with our teams to include relevant visuals and communicate with project managers.
- Content Planning: Develop outlines and structures for articles that are easy to follow.
- SEO Best Practices: Perform keyword research, optimise headings and use internal linking.
- Editorial Standards: Proofread, fact-check and maintain consistency with our brand guidelines.
- Performance Tracking: Evaluate how well your content performs using key metrics.
Requirements
- Proven Writing Background: Experience in content creation, ideally within eCommerce or a related field.
- SEO Savvy: Comfortable using SEO tools and strategies to ensure high visibility and relevance.
- Research-Oriented: Able to delve into competitor content, discover gaps and propose new angles that add value.
- Attention to Detail: Excellent spelling, grammar, and coherence, with solid proofreading skills.
- Team Player: Strong communication skills and a willingness to brainstorm collaboratively.
- Experience as Radio Presenters or Journalists is a bonus.
Benefits
- Competitive salary
- Discounted printing services
- On-site parking
- Team-building events
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