Social Media Coordinator for AltaMed, supporting social media efforts and online reputation management. Engaging with the community and enhancing digital presence to promote health services in underserved areas.
About the role
- Senior Paid Social Media Consultant responsible for executing paid social media campaigns in German-speaking markets. Develops strategies and optimizations to enhance client campaign performance.
Responsibilities
- Develop, plan, and execute paid social media marketing campaigns using creative campaign approaches and targeted adverts
- Overview continuous cross-channel campaign monitoring, and optimisation towards KPIs
- Create detailed performance analysis, reports and dashboard
- Analyse statistical data on target group behaviour
- Creation of media plans based on a campaign framework and goals
- Develop creative briefings for assets and messaging aligned with campaign goals
- Ensuring timely activations’ deployment across all relevant channels
- Actively look for innovative marketing approaches
Requirements
- a National Diploma, Higher Certificate or Bachelor Degree from a recognised college or university with a relevant degree (economics, marketing, communications, media or related sectors)
- At least 3 years of experience in digital marketing execution, strategy, and media planning
- Are tech-savvy and knowledgeable with tool usage such as META Business Manager, TikTok, LinkedIn, Facebook Reports, GA4, etc.
- Comprehend data-driven target audience definition and successful campaign execution
- Are familiar with optimisation options at campaign or ad set level, can analyse campaigns and create meaningful reports
- Have excellent organisational skills and a self-starter personality
- Proficiency in German
- Proficiency in English
Benefits
- a dynamic work environment fostering personal growth and development
- opportunities to work on exciting projects with leading global brands
- learning from Subject Matter Experts across all digital marketing disciplines
- flat hierarchies and short decision paths
- being part of a young, dynamic, and international team
- exposure to disciplines beyond your own skill set
- a vibrant office space in Cape Town and a flexible work environment (hybrid work)
- a competitive compensation package
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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