Associate Director leading digital marketing measurement and data science for US business performance. Collaborating with marketing teams to develop statistical and machine learning models.
About the role
- Product Development Director bringing IT-driven product enhancements to market for P&C insurance at USAA. Collaborating across functions to ensure compliance and improve product offerings.
Responsibilities
- Responsible for development of digital first products supporting the needs and risks of USAA Members
- Leads development and launch of new innovative product offerings as well as auxiliary/enhanced features/services for existing products
- Develops recommendations to launch new products and the evaluation and decision to buy/build or ally for individual product(s)
- Generates creative product and coverage solutions for member needs to ensure a dynamic product development pipeline exists
- Responsible for maintaining thorough level of knowledge of business and underwriting performance for products in scope (e.g. trends, results, etc.)
- Responsible for post-launch monitoring, maintenance and underwriting of “new in market” products based on product performance, member needs and competitive changes in the market including but not limited to product rules, rates, and forms
- Conducts complex analysis of internal and external data and member information to support formulation of product strategy and enhance competitive intelligence
- Develops and communicates the new product value proposition for individual products
- Ensures sales support is delivered to all distribution channels (e.g., .com, mobile, contact center) so that the new product is properly positioned to members
- Leads the analysis and evaluation of new product performance metrics to make changes to offerings, if necessary, prior to full launch
- Coordinates with relevant control partners (to include Legal, Compliance, and Risk Management) to ensure product offerings are designed and implemented in compliance with all applicable laws and regulations
- Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures
Requirements
- Bachelor's Degree in Business, Marketing, Supply Chain, Statistics, or related discipline; OR 4 years of related experience may be substituted in lieu of degree
- 8 years relevant experience in Actuary, Underwriting, Marketing, Operations, Financial Services or relevant military experience
- Extensive experience in developing, deploying and supporting product and/or integrated suite of products
- Experience working through agile product development process, managing multiple products simultaneously
- Knowledge and application of Product Development Life Cycle (PDLC)
- Creative problem solver with hands on experience in problem framing, qualitative & quantitative research, running product experiments, hypothesis testing and prototyping to launch products at the intersection of Human, Technology and Business dimensions
- Navigates through ambiguous contexts with confidence
- Ability to break large complex initiatives into smaller manageable features and capabilities and deliver them early and often
Benefits
- comprehensive medical, dental and vision plans
- 401(k)
- pension
- life insurance
- parental benefits
- adoption assistance
- paid time off program with paid holidays plus 16 paid volunteer hours
- various wellness programs
- career path planning and continuing education
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