Writer for Duke Student Affairs creating high - impact messaging and storytelling for student experiences. Collaborating with diverse community members to communicate effectively across platforms.
About the role
- Writing Lead crafting compelling content for thesis, a marketing agency serving clients globally. Leading writers to enhance storytelling and messaging for impactful digital experiences.
Responsibilities
- Develop and execute multi-channel digital campaigns in collaboration with designers, writers, developers, strategists, and account teams
- Craft engaging, brand-right marketing copy that aligns with business objectives, user needs, and campaign goals
- Write clear copy with minimal supervision
- Transform high-level messaging into activation-level copy that resonates with target audiences while driving KPIs
- Ensure consistency and excellence in style, quality, and tone across all content
- Lead content strategy discussions by asking the right questions about audience, intent, and impact
- Present and defend creative work to internal stakeholders, including writing leads and creative directors
Requirements
- A Bachelor's degree in a relevant field
- 7-10 years of experience in marketing and content writing, including editing and reviewing copy
- A strong portfolio demonstrating expertise in brand storytelling, campaign messaging, and digital content strategy
- Experience writing for sportswear brands
Benefits
- Flexible hybrid model
- Diverse workplace practices
- Reasonable accommodations for individuals with disabilities
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