Content Marketing Specialist creating and managing digital marketing strategies for BlueRock. Collaborating across teams to craft and promote compelling content across all channels.
Responsibilities
Craft compelling content across multiple channels that stops the scroll and tells a story worth reading. Develop social media strategies and content for Linkedin, Instagram and TikTok.
Own and optimise HubSpot from campaign builds, nurture streams and audience segmentation, to dashboards and reporting that tells our marketing performance story.
Drive marketing automation that keeps leads warm, nurtures relationships, and works hard even when you're not.
Website CMS management including publishing content, optimising for SEO and AI, and creating landing pages.
Lead our social media presence, with LinkedIn as your main stage and TikTok as your creative playground — smart, punchy, educational and on-brand.
Bring ideas to life on camera through short-form informational videos that educate, entertain, and build trust with our audience.
Requirements
Analytical and obsessed with performance metrics
Creative with a flair for content and storytelling
Strong written and verbal communicator
1-3 years experience in digital marketing
Track record in an agency role or fast-paced business with multiple stakeholders is desired but not essential
A confident people-first approach that embraces building strong relationships across the business at all levels
An interest in business, finance and/or investing
Benefits
We believe in work-life integration and offer a hybrid model that includes both in-office and remote work options. This approach allows our people to find the balance that works best for them, accommodating their individual needs and day-to-day flexibility whilst also recognising the value of connecting in our amazing office.
We have our very own BlueRock public holidays to give our people the day off, on us!
Free weekly lunches, awesome social events (including a social club – winery tours to museum tours), and an amazing headquarters in the CBD.
Receive mentoring and coaching from industry leaders
We are known for creating plenty of opportunities for growth and promotion.
An inclusive and diverse workplace culture centred on meaningful work, wellbeing and fun.
A commitment to your wellbeing with Gym Allowances and access to 24/7 wellbeing, medical and safety support through our partner Sonder.
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