Social Media Coordinator for AltaMed, supporting social media efforts and online reputation management. Engaging with the community and enhancing digital presence to promote health services in underserved areas.
About the role
- Social Media Specialist focusing on editorial management and influencer marketing at Stanley Black & Decker. Engaging with customers and partners to enhance brand visibility in the DACH region.
Responsibilities
- Editorial management of social media channels: Independently conceptualize, plan, and produce content tailored to specific target audiences across all relevant Stanley Black & Decker brand social media accounts, ensuring alignment with overall brand messaging and objectives.
- Develop and implement innovative content strategies and storytelling approaches to increase engagement, brand awareness, and follower growth.
- Proactively monitor social media channels, manage community interactions, and foster positive engagement.
- Conduct in-depth analysis and reporting on the effectiveness of social media initiatives, utilizing key performance indicators (KPIs) and data-driven insights to optimize future campaigns and content strategies.
- Collaborate closely with cross-functional teams — including Digital, Product, and Brand (both local and central) — as well as external agencies, to ensure cohesive brand representation and maximize the impact of social media activities.
- Influencer marketing & management: Identify, evaluate, and engage with relevant influencers who align with the brand’s values and campaign objectives, leveraging their reach to enhance brand visibility and credibility.
- Establish and nurture long-term, mutually beneficial relationships with influencers and key opinion leaders, acting as the primary point of contact.
- Strategically develop, coordinate, and oversee influencer collaborations, from initial concept through execution, ensuring deliverables meet brand standards and campaign goals.
- Continuously assess and measure the effectiveness of influencer partnerships, providing detailed evaluations and recommendations to inform future collaboration strategies.
Requirements
- 3–5 years of experience managing brand social media channels, ideally in an international environment.
- Strong sense of responsibility and reliability in all assigned tasks.
- Independent, structured, and meticulous working style, maintaining attention to detail and efficiency even when operating under tight deadlines or high-pressure situations.
- Highly proactive with a hands-on mentality: identify opportunities for improvement, take initiative to address challenges, and actively contribute to team objectives.
- Team player with excellent communication skills with colleagues and stakeholders.
- Creative thinker with the ability to implement innovative ideas.
- Native German speaker and fluent business English skills (verbal, written, and presentation).
Benefits
- An exciting role in an innovative and international environment
- A wide range of development opportunities tailored to your individual needs
- An attractive remuneration/compensation package
- Permanent employment
- 30 days of vacation
- Flexible working time models & mobile/remote working
- Employer-provided pension/retirement benefits
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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