Hybrid Communications Director

at Payplug

• Job title: Communications Director
• Job type: Full Time
• Experience level: Lead
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Paris, France

About the role

• Communications Director managing brand strategy and communication for Payplug. Leading a team and overseeing marketing initiatives in a hybrid work environment.

Responsibilities

• Design and deploy a new brand architecture that allows the Fintech and Banking identities to coexist.
• Lead the launch and increase the visibility of a new brand with the market, our partners and our shareholder.
• Ensure consistency of our positioning and expertise across all segments (from SMBs to Enterprise accounts).
• Define and schedule the content production roadmap to establish our thought leadership.
• Structure communications around the company’s key moments and maintain consistent media visibility.
• Oversee event strategy and trade marketing to maximize our on-the-ground presence.
• Manage and develop a team of 8 experts organized into two units: Brand & Communications and Field Marketing.

Requirements

• You have strong experience (10+ years) in Marketing/Communications, ideally including time in Fintech or a scale-up, supplemented by experience in a Corporate environment.
• You can speak both the 'ROI' language with Sales and the 'Awareness' language with Corporate. You know how to navigate complex decision-making processes without losing agility.
• You are a storyteller with the creativity and design sensibility to transform a technical product into a desirable and respected brand.
• You have a strong affinity for the Retail ecosystem and a deep understanding of payment-related challenges.

Benefits

• Hybrid working arrangement + a €350 contribution toward remote-work equipment
• 25 paid vacation days per year & 10 RTT days per year (compensatory time-off days)
• Coffee, tea, snacks, Monday breakfasts, Friday social drinks and other events to foster strong team life
• Offices in Paris’ 13th arrondissement (Bibliothèque François Mitterrand)
• Swile card (meal vouchers) worth €10 per day (56% covered by Payplug)
• Alan health insurance (Blue plan) covered at 60% by Payplug; Second Parent Leave (Parental Act)
• Public transport or Vélib subscriptions covered 50% by Payplug
• Moka.care for individual mental health support
• Windoo: sports, wellness and personal development activities
• 2 days per year offered to volunteer with associations as part of team-building via DayOne