Content Marketing Manager developing and executing content strategies for Ninox's low-code platform. Focusing on B2B demand generation and engaging technical audiences with AI-driven workflows.
Responsibilities
Create content across formats and channels, from landing pages, blog articles, and FAQs to ads, email campaigns, sales enablement assets, PR copy, and event materials
Build content that drives demand generation, from first-touch awareness to product education and conversion
Develop lifecycle campaigns that move people forward, including newsletters, nurture sequences, and drip flows
Create messaging that turns complex product features into clear, benefit-led stories for developers and business owners
Bring our voice to life in the community, especially in Discord, with posts, polls, and engagement formats
Own an AI-supported content workflow by using modern AI tools to scale ideation, speed up production, and improve quality
Help shape an AI content strategy for the team, including best practices, templates, and experiments that raise our output over time
Review performance and iterate with the Content Lead, using KPIs and learnings to focus on what truly works
Collaborate closely with Product and other teams to bring new features to market with clear narratives and crisp positioning
Bring new ideas for channels, formats, and storytelling and help us stay ahead of what’s next
Requirements
A Bachelor’s degree in Marketing, Communications, Journalism, or a related field, or equivalent experience
Several years of experience in content marketing or as a Content Writer, ideally in B2B SaaS or software marketing
Strong editorial judgment and the ability to translate complex topics into clear, approachable language
Excellent English skills (English-first content) and additional languages are a plus
A sharp eye for writing quality, structure, grammar, and consistency across channels
Confidence using AI tools in your day-to-day work, plus curiosity to test and improve workflows continuously
A structured, self-organized working style, paired with strong communication skills and a collaborative mindset
Benefits
30 days of vacation plus Christmas Eve and New Year’s Eve off
A beautiful office right next to Museum Island in Berlin Mitte
Flexible work (mobile office policy), with a team that also enjoys meeting in the office
Choose your preferred setup: Apple or Windows
The option to work remotely from abroad for a limited time
Access to Wellhub, including free fitness and swimming options across Germany
Employer contribution to your occupational pension plan
We cover most of your Deutschlandticket
Job title
Senior Content Marketing Manager – English Speaking
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