Senior Marketing Insights Analyst designing marketing measurement solutions for PokerStars. Collaborating with teams to provide insights on brand marketing investments and support growth strategies.
About the role
- Marketing Analyst for China market ensuring timely delivery of marketing collaterals and organizing campaigns. Collaborating with product management and supporting sales communications for new product launches.
Responsibilities
- Ensure timely delivery of marketing collaterals to China market.
- Interface with product management, engineering and manufacturing teams in Infra China and cooperate with Infra Global Marcom team.
- Plan and organize marketing campaigns such as social medial 2.0, regional trade shows, customer seminar and other external events that are consistent with corporate strategy and image standard.
- Support and develop sales communication related to new products, strategies, training, competitors, and success stories etc, including but not limited to Global Marketing Bulletin in Chinese.
- Lead new product marketing launch in China, working closely with sales managers, technical specialists, and global marketing team.
- Handle the development of external publications, including content creation, design and online platform operation and maintenance like WeChat, Baidu, landing page, official website CN verification.
- Execute and manage translation and translation review projects in a timely fashion.
- Assist in regional marketing planning and data collection and other marketing communication task assigned by direct manager
Requirements
- At least 3 year marketing communication experience
- Bachelor degree required in Marketing or related
- Three years working experiences in manufacturing industry.
- Strong project management skills.
- Working knowledge of marketing deliverables including trade show, copy writing, advertising planning, promotion design, etc.
- Presentation skills
Benefits
- Equal Opportunity Employer
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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