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About the role
- Director of Retail Media leading strategic client partnerships and innovation at January Digital. Shaping retail media practices while managing a team of experts and client relationships.
Responsibilities
- Serve as the senior strategic lead across priority retail media accounts, owning executive-level client relationships and complex stakeholder conversations.
- Lead the development of retail media strategy, including annual roadmaps, investment frameworks, and long-term growth planning.
- Own the narrative for retail media across client engagements, ensuring clear, compelling storytelling in decks, QBRs, and high-impact deliverables.
- Translate performance insights into forward-looking strategic recommendations that guide investment decisions and unlock incremental growth.
- Partner closely with the Retail Media performance lead to align strategy with execution, ensuring seamless collaboration between planning and delivery.
- Play a central role in evolving and scaling January Digital’s Retail Media practice, refining positioning, frameworks, and go-to-market messaging.
- Establish best-in-class standards for strategic deliverables, client communication, and retail media thought leadership across the agency.
- Support new business and organic growth efforts by shaping retail media strategy in RFP responses, pitches, and upsell opportunities.
- Collaborate with Analytics, Performance Media, and Client Services leadership to integrate retail media into broader full-funnel planning and measurement strategies.
- Identify emerging Retail Media Networks and platform innovations, advising leadership on capability expansion and long-term product investment.
- Strengthen executive-level relationships with key retail media partners including Amazon and other RMNs.
- Mentor and elevate strategic thinking across the Retail Media team, while day-to-day execution and pacing remain led by dedicated performance managers.
- Drive account growth through proactive identification of expansion opportunities within existing client partnerships.
- Collaborate with senior leadership to support broader agency growth initiatives and long-term practice development.
- Travel Requirements: This role requires up to 10% travel. Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.
Requirements
- 9+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, or CPG
- 4+ years of experience in a leadership or senior client-facing role.
- Deep strategic leadership expertise in Amazon is required, including experience with upper- and lower-funnel solutions such as Amazon DSP.
- Working knowledge of Target’s Roundel required; experience with additional RMNs (e.g., Walmart Connect, Instacart, Criteo, etc.) is a plus.
- Proven track record of leading executive-level client relationships and shaping strategic investment plans.
- Demonstrated strength in building decks, strategic narratives, and high-impact client deliverables.
- Strong understanding of full-funnel media strategy and cross-channel integration.
- Experience contributing to product development, practice growth, or go-to-market positioning within an agency environment.
- Strong analytical mindset with the ability to translate data into business insights.
- Strong understanding of paid media channels including search (organic and paid), social, display, programmatic, and video.
- Proven ability to build, scale, and lead a retail media practice, including internal enablement and revenue growth.
- Demonstrated success moving from hands-on execution to executive-level strategic leadership.
- Strong consultative client presence with experience influencing senior stakeholders and guiding long-term retail media investment strategy.
- Analytically minded with the ability to troubleshoot complex performance issues and drive continuous improvement.
- Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously.
- Positive, collaborative leader with a track record of team development and growth.
- Bachelor’s degree
- U.S. citizenship or permanent residency is required for this position.
Benefits
- Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
- Flexible PTO and Half-Day Fridays
- Philanthropic Efforts and Paid Time Off to Volunteer
- Fully covered medical, dental, and vision insurance
- Annual Wellness Stipend
- Currently a hybrid work environment with stunning NYC & Dallas offices
- Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room
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