Design Director overseeing architectural design and team leadership at PBK. Leading teams and enhancing design quality and client vision across various projects.
About the role
- Creative Director guiding creative strategy for China campaigns in a global agency. Innovating across print, video, digital, and experiential channels while nurturing client relationships.
Responsibilities
- Invent new ideas for branding, advertising, and marketing campaigns and understand the constant changes and fresh approaches to advertising.
- Have a strong understanding of brand architecture strategy in street fashion/fashion categories, solid design thinking, and multichannel marketing concepts.
- Ability to analyse trends and keep up with times to evolve and adapt with the latest creative practice.
- Keep creatives on schedule with goals and timelines for execution of creative projects by managing capacity and efficiency of internal and external creative resources effectively.
- Be on top of relevant market trends, client needs, expectations, opportunities and constraints of the business as well as shifts in the competitive landscape.
- Have strong network of senior level relationships and strategic partnerships at major advertising and marketing agencies.
- Work closely with mutual respect and seamless communication with other creative departments and business units within Hypemaker effectively.
- Deep experience in hiring, inspiring creative talent and establishing a high creative standard in the Company.
Requirements
- Bachelor's degree or above in Design or related disciplines.
- 7-10 years of solid experience in an advertising agency or similar experience in a brand creative studio.
- Firm understanding of Hypebeast and Hypemaker's aesthetics/branding and past/current content outside of the local landscape.
- Pixel-perfect attention to detail.
- Deep background in storytelling across multimedia with the ability to scale campaigns from online to offline experiences.
- Possesses a global perspective and able to scale campaigns into multiple locations around the world.
- Experience shooting and working within video, understanding and implementation of animation and video production skills.
- Ability to work independently to troubleshoot technical and process related issues.
- Fluent in Adobe Creative Suite, including Photoshop, Illustrator, After Effects, and others.
- Illustration, motion graphics, animation, 3D rendering knowledge is a plus.
- Ability and willingness to frequent business travel.
- *Less experienced candidates will be considered as Associate Creative Director.*
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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