Senior Digital Marketing Manager at Ubigi focusing on international performance marketing and acquisition. Overseeing digital strategies and media budgets for optimal ROI.
About the role
- Senior Marketing Manager leading marketing strategies for Global Data Centers at Ecolab. Collaborating across functions to drive customer value and growth strategies with a focus on innovative solutions.
Responsibilities
- Lead the team and business to demonstrate and communicate the proven financial value of products/programs to customers.
- Own and manage customer and product portfolio optimization.
- Enhance Ecolab value offering through an ongoing customer communication program, including e-communications, Ecolab’s web presence and other, innovative marketing programs.
- Foster a dynamic, high-performing team environment that provides high levels of service and value creation to internal and external customers.
- Establish mid and long-term strategic plans and supporting programs and initiatives linked to the broader corporation and segment strategies, resulting in accelerated growth and market share capture.
- Provide leadership in the areas of new service offerings above and beyond existing programs and services for existing or future markets of the business unit.
- Manage employees, including setting objectives and development plans, salary planning, training, annual performance appraisals, hiring, promotion and performance coaching to ensure the attainment of operating objectives.
- Partner with regional business unit leaders to set and achieve global business goals.
- Review and present competitive analyses, quantitative, and qualitative data and develop plans to counter competing programs.
- Ensure the sales force is provided with leadership and effective marketing support, including sales tools, training, program tracking and problem-solving capabilities.
- Provide updates to senior leadership on key strategic initiatives and new business opportunities; informing and influencing decision-making and resource allocation.
- Develop and deliver executive summaries, presentations and support materials to sell Global Data Center solutions.
- Provide leadership and development to teams tasked with innovating, developing and activating new product, service, information, and digital offerings
- Participate in ongoing customer interactions that contribute to business insights and results, and train team on Voice of the Customer techniques.
Requirements
- Bachelor’s degree and 8 years of professional experience or MBA in Marketing with 5 years of experience
- 5 years of experience in Data Centers or adjacent industries
- Experience in developing and launching new products/services
- Experience in developing marketing strategy
- Experience in product / customer portfolio management
- Business-to-business marketing experience
- Ability to relate to influential people and complex organizational structures; strong interpersonal and relationship building skills
- Ability to communicate effectively with all levels of the organization
- Demonstrated initiative and leadership skills; setting vision and strategy, planning, critical thinking, orchestrating cross-functionally, overseeing multiple project elements and proven track record of results
- Experience managing teams of marketers.
Benefits
- A long term, advancing career path
- Access to the industry’s most innovative training programs
- A culture that values safety first, including training and personal protection
- Pride in working for a company that provides clean water, safe food, abundant energy and healthy environments
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