Marketing Analytics Specialist analyzing performance metrics for digital marketing channels and collaborating with stakeholders for data-driven decisions in a consulting environment.
Responsibilities
Partner with marketing and business stakeholders to understand measurement goals and translate them into actionable analytics plans
Query and transform marketing data using SQL and BigQuery; develop dashboards and models in Looker (LookML) to support ongoing reporting
Measure and analyze campaign performance across channels (email, digital, social, web) to uncover trends, opportunities, and optimization areas
Develop and maintain key marketing KPIs and ensure reporting supports data-driven decision-making
Execute ad hoc analyses and provide recommendations to improve campaign targeting, messaging, and performance
Requirements
3+ years of experience in marketing analytics
Hands-on experience with SQL (required)
Familiarity with BigQuery and Looker (or a willingness to learn LookML modeling)
Knowledge of marketing KPIs, campaign performance metrics, and optimization techniques
Experience with Adobe Analytics or Google Analytics
Ability to interpret business questions and translate them into data-driven analyses
Bachelor’s degree in Marketing, Business, Computer Science, Information Systems, or a related field
Strong analytical and problem-solving skills with attention to detail
Comfortable working with new technologies and learning on the go.
Growth Marketing Analyst responsible for structuring and executing growth experiments for demand generation. Joining a fintech that automates financial operations in Latin America.
CRM & Lifecycle Marketing Analyst developing B2B communication strategies and engagement in a fintech environment. Join Kamino in shaping the future of financial infrastructure in Latin America.
Senior Marketing Analyst (Contract) supporting marketing analytics for Strava's global community. Using data to drive brand awareness and growth metrics with a hybrid or remote work model.
Insurance Marketing Analyst supporting Producers and account teams by organizing client information and conducting analyses. Collaborating with clients and carriers to build strong relationships and drive marketing efforts.
Marketing Analyst at Nuuly focusing on analytics and campaign performance across digital channels. Collaborating with the Growth team on insights and reporting for marketing strategies.
Sales Support & Marketing Analyst role in RE/MAX Canada focused on supporting franchise sales team through market research and CRM management. Key responsibilities include data analysis, sales support, and reporting.
Marketing Analyst developing and optimizing marketing dashboards for app success in the DACH region. Collaborating closely with Paid Media Specialists and Marketing Consultants on campaign performance.
Senior Marketing Performance Analyst executing and analyzing SEM performance campaigns. Collaborating on reports and utilizing Google tools for marketing performance in Buenos Aires.
Sales and Marketing Analyst analyzing sales data and marketing budgets for bikes. Collaborating with teams to enhance brand visibility and drive sustainable revenue growth.
Marketing Analyst in a global consulting firm developing marketing strategies and communication plans. Contributing to brand positioning and presence in national and international markets.