Executive Director leading zola-cel launch strategy in Cell Therapy Autoimmune at BMS. Focused on market shaping and collaboration with multiple teams for brand success and patient care.
Responsibilities
Lead development and execution of zola-cel launch strategy in Systemic Lupus and Systemic Sclerosis, in collaboration with the matrix team, including global commercial, to achieve brand ambition and financial forecasts.
Lead Matrix team to develop and deliver launch promotional strategy and tactical launch plan to achieve sustainable differentiation and rapid adoption at launch.
Lead matrix team to develop and deliver market shaping and disease state educational campaigns.
Partner with Medical, Sales and Access leads on customer model development and implementation.
Develop innovative direct-to-patient and caregiver strategies and solutions aligned to cell therapy care models.
Collaborate with Market Access to develop and implement payer access and patient support strategies.
Develop credible topline forecasts in partnership with Finance and Analytics teams.
Build strong team by attracting and developing talent, and fostering an inclusive values-driven culture.
Requirements
15 years of experience in biopharma industry in commercial functions e.g. strategy, US/global marketing, sales, analytics or market access.
US Brand marketing (HCP or Patient) experience required.
Track record for driving brand performance through collaboration and strategic thinking.
Strong communication skills to provide expectations and strategic vision for other functions.
Initiative, creativity, and ability to work effectively in a complex, rapidly changing environment.
Track record for driving results by staffing, building and leading teams.
Proven team player with ability to navigate and collaborate cross functionally.
High learning agility, sense of urgency, deep passion and accountability mindset required.
Demonstrated ability to successfully and effectively collaborate, cooperate and work across boundaries internally and build strong external relationships in a matrixed environment.
Health Coverage: Medical, pharmacy, dental, and vision care.
Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.
Work-life benefits include: Paid Time Off US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays).
Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays.
Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.
Job title
Executive Director – US Commercial, Cell Therapy, Autoimmune
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