Content Creator responsible for creating video content for TikTok and Instagram. Collaborating with teams to optimize performance and build community engagement for a health supplement brand.
Responsibilities
You independently produce high-performing content for TikTok and Instagram — from concept and filming to editing and posting — while maintaining a high output cadence
You develop creative hooks, storylines and series formats, adapt current trends and continuously test new formats
You analyze your videos’ performance using data, derive learnings and consistently optimize your content sprints
You authentically and credibly represent BitterLiebe as an on-camera face on TikTok and Instagram and build a loyal community
You create content that performs organically and can also be used as paid ad creative
You collaborate closely with the Performance, Social, Influencer, Brand and E‑Com teams and proactively share learnings
Requirements
You feel at home in front of the camera — confident, natural and authentic — and can represent a brand without appearing staged
You truly understand TikTok and Instagram: algorithm, trends, hooks, sounds and storytelling are part of your daily routine
You have demonstrable experience creating content that performs — ideally with your own channel or reference projects
You handle the entire production chain yourself and work quickly, independently and in a structured way
You think data‑driven, iterate creatively and don’t cling to formats that don’t work
You take ownership, bring your own ideas and don’t wait for briefs
You’re interested in health and nutrition and identify with our philosophy
Please include a short introduction video (link) and your relevant social‑media profiles with your application :)
Benefits
Inspiring start‑up spirit: join a friendly, highly motivated team with lived core values, flat hierarchies and a collaborative, respectful culture
The opportunity to take responsibility, show initiative and implement your own ideas
A modern office in a great location in Mannheim with good transport connections
Flexible working options in Mannheim; hybrid or remote work is possible
Attractive compensation and 30 days of vacation
Company pension benefits (BAV / BKV)
A sense of community through employee events (company parties, sports activities, offsites, etc.)
Fitness support for the Mannheim location
Enjoy free drinks & snacks — and of course as many Bitterstoffe as you want :)
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