Senior Business Analyst managing GTM operations strategies for a digital consultancy. Collaborating across teams to strengthen operational performance and drive metrics excellence.
Responsibilities
Own GTM requirements by gathering, documenting, and prioritizing business requirements for actionable GTM insights and AI automation, including processes, reporting, agentic, and ongoing systems enhancements.
Design, maintain and utilize executive-ready dashboards and KPIs for GTM optimized performance including pipeline coverage, conversion, velocity, forecasting inputs, and GTM productivity.
Establish GTM data standards, definitions, and governance to improve Salesforce hygiene, accuracy, and usability.
Map current-state GTM workflows (lead to opportunity to quote to booking to delivery handoff) and define future-state improvements.
Partner with Sales Performance Mgmt plus Salesforce RevOps, administrators, and delivery teams on configuration, enablement, and release communications.
Facilitate cross-functional working sessions and produce clear documentation and leadership-ready summaries.
Requirements
5+ years of experience in GTM Operations, Sales Operations, Revenue/Growth Operations, or Business Analysis within B2B SaaS and/or technology services or consulting environments.
Strong hands-on experience with Salesforce CRM and familiarity with adjacent GTM systems such as CPQ/CLM, marketing automation (Hubspot), Outreach.io, forecasting, and BI tools.
Demonstrated experience building KPI frameworks, dashboards, and operational reporting for GTM leadership with recommendations and actions.
Strong requirements documentation, process mapping, and leadership skills.
Excellent written and verbal communication skills with the ability to bridge technical and executive audiences.
P&C Product Management Analyst Consultant analyzing competitor actions and performance data at USAA. Developing strategic recommendations while collaborating with key stakeholders in various business sectors.
Associate Technical Business Analyst supporting London & Partners' technology and data initiatives. Collaborating on projects, validating requirements, and ensuring reliable and secure technology solutions.
Senior Business Analyst for VestmarkONE application bridging business stakeholders and engineering teams. Eliciting and documenting business requirements to ensure stakeholder objectives are met from design to delivery.
IT Business Analyst crafting innovative solutions to translate business needs into actionable plans. Collaborating with stakeholders to ensure seamless project implementation aligned with objectives.
Senior Business Systems Analyst performing analysis of business and user needs with focus on finance reports in Oracle ecosystems. Working on documentation, cost/benefit analysis, and report delivery for Finance customers.
Senior Business Analyst working at Capital One, applying strategic and analytical skills to tackle major challenges. Collaborating with teams to develop impactful business strategies.
Senior Business Analyst managing Oracle financial systems for Mastercard. Collaborating with business users and delivering application support and training.