Director of AI Planning & Enablement shaping Comcast Advertising’s AI strategy. Collaborating across Product, Engineering, Data Science, and more to drive measurable business value.
About the role
- Coordination role focused on AI adoption and integration within EMEA marketing. Managing initiatives and promoting AI usage for a leading B2B SaaS organization.
Responsibilities
- Drive AI adoption within the EMEA Cloud Marketing organization.
- Act as the central coordination point for various AI initiatives and programs.
- Develop strategies with AI Champions to promote usage and integration of AI in marketing workflows.
- Monitor and report adoption metrics and program impact.
- Facilitate communication and alignment between stakeholders and teams.
Requirements
- 3+ years of experience in program management or marketing initiatives.
- Strong understanding of AI technology and its applications in marketing.
- Experience working with cross-functional teams and stakeholders.
- Excellent communication and organizational skills.
- Proven ability to manage multiple initiatives simultaneously.
Benefits
- Champion Advocacy: Partner with established AI Champions who act as visible advocates and the public face of AI adoption across EMEA.
- Incentive Management: In collaboration with regional Strategy & Operations leads, design and manage incentive programs to sustain engagement and momentum.
- Communications: Own the communications cascade from leadership to the broader marketing organization to maintain visibility, clarity, and excitement.
- Nerve Center Operations: Run the AI Operations Working Group, setting monthly strategic priorities and closing information gaps with global teams.
- Stakeholder Alignment: Ensure continuous alignment between AI Champions, regional leadership, and central governance functions.
- Silo Elimination: Proactively identify and dismantle silos to prevent duplication of effort and ensure a cohesive regional strategy.
- AI Impact Tracker: Oversee a self-reporting framework where marketers log time and cost savings generated through AI usage.
- Agent & Use-Case Library: Manage a central repository of AI agents and proven use cases to ensure relevance and accessibility for day-to-day marketer workflows.
- Tooling Feedback Loop: Gather structured feedback from the field to ensure technical teams build the tools, data integrations, and workflows marketers actually need.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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